:root{
    --ink:#1B1A16;
    --ink-soft:#3A382F;
    --paper:#F6F2EA;
    --paper-2:#FBF9F4;
    --green:#1C2E4A;
    --green-deep:#142238;
    --pine:#142238;
    --pine-2:#0E1A2E;
    --kraft:#E7DCC8;
    --brass:#9A6F30;
    --brass-lt:#D8B784;
    --line:#DED5C4;
    --line-soft:#E9E1D2;
    --display:"DM Serif Display",Georgia,serif;
    --body:"Questrial",system-ui,-apple-system,Segoe UI,sans-serif;
    --maxw:1180px;
  }

  *{box-sizing:border-box;}
  html{scroll-behavior:smooth;}
  body{
    margin:0;
    font-family:var(--body);
    background:var(--paper);
    color:var(--ink);
    -webkit-font-smoothing:antialiased;
    text-rendering:optimizeLegibility;
    font-size:17px;
    line-height:1.6;
  }
  h1,h2,h3{font-family:var(--display);font-weight:600;line-height:1.05;margin:0;letter-spacing:-.01em;}
  p{margin:0;}
  a{color:inherit;}
  img{display:block;max-width:100%;}

  .wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px;}

  .eyebrow{
    font-family:var(--body);
    font-size:.72rem;
    font-weight:600;
    letter-spacing:.2em;
    text-transform:uppercase;
    color:var(--brass);
  }

  .btn{
    display:inline-flex;align-items:center;gap:.5em;
    font-family:var(--body);font-weight:600;font-size:.98rem;
    background:var(--green);color:#fff;
    padding:15px 26px;border-radius:999px;
    text-decoration:none;border:none;cursor:pointer;
    transition:background .18s ease, transform .18s ease;
    letter-spacing:.01em;
  }
  .btn:hover{background:var(--green-deep);transform:translateY(-1px);}
  .btn:focus-visible{outline:3px solid var(--pine);outline-offset:3px;}
  .btn--ghost{background:transparent;color:var(--ink);border:1.5px solid var(--line);}
  .btn--ghost:hover{background:#fff;border-color:var(--ink);transform:translateY(-1px);}
  .btn--light{background:#fff;color:var(--pine);}
  .btn--light:hover{background:var(--kraft);}
  .btn .arw{transition:transform .18s ease;}
  .btn:hover .arw{transform:translateX(3px);}

  /* NAV */
  .nav{position:sticky;top:0;z-index:50;background:rgba(246,242,234,.86);backdrop-filter:blur(10px);border-bottom:1px solid var(--line-soft);}
  .nav__in{display:flex;align-items:center;justify-content:space-between;height:70px;}
  .brand{font-family:var(--display);font-weight:600;font-size:1.24rem;letter-spacing:-.02em;color:var(--ink);text-decoration:none;}
  .brand b{color:var(--brass);font-weight:600;}
  .nav .btn{padding:11px 20px;font-size:.9rem;}
  @media(max-width:620px){ .nav__cta-label{display:none;} .nav .btn{padding:11px;width:44px;height:44px;justify-content:center;} }

  /* HERO */
  .hero{padding:72px 0 84px;}
  .hero__grid{display:grid;grid-template-columns:1.08fr .92fr;gap:56px;align-items:center;}
  .hero__title{font-size:clamp(2.5rem,5.2vw,4.15rem);font-weight:600;}
  .hero__title .accent{font-style:italic;color:var(--brass);}
  .hero__sub{margin-top:22px;font-size:1.16rem;color:var(--ink-soft);max-width:34ch;line-height:1.5;}
  .hero__cta{margin-top:32px;display:flex;gap:14px;flex-wrap:wrap;align-items:center;}
  .hero__eyebrow{margin-bottom:20px;display:block;}

  .figure{position:relative;}
  .figure__panel{position:absolute;inset:auto 0 0 auto;width:88%;height:92%;background:var(--pine);border-radius:6px;top:8%;right:-14px;}
  .figure__img{position:relative;border-radius:6px;overflow:hidden;box-shadow:0 26px 60px -30px rgba(20,34,56,.55);}
  .figure__img img{width:100%;height:100%;object-fit:cover;object-position:center 22%;aspect-ratio:4/5;}
  .figure__tag{position:absolute;left:-14px;bottom:26px;background:var(--paper-2);border:1px solid var(--line);padding:10px 16px;border-radius:4px;font-size:.8rem;font-weight:600;color:var(--pine);box-shadow:0 12px 30px -18px rgba(0,0,0,.4);z-index:3;}
  .figure__tag span{color:var(--brass);}

  /* STATS LEDGER */
  .ledger{margin-top:46px;border-top:1px solid var(--line);padding-top:24px;display:flex;flex-wrap:wrap;}
  .ledger__cell{flex:1 1 22%;padding-right:18px;position:relative;}
  .ledger__cell + .ledger__cell{padding-left:22px;border-left:1px solid var(--line);}
  .ledger__num{font-family:var(--display);font-size:1.9rem;font-weight:600;color:var(--ink);line-height:1;letter-spacing:-.02em;}
  .ledger__lab{margin-top:8px;font-size:.74rem;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-soft);}
  @media(max-width:520px){ .ledger{gap:20px 0;border-top:none;padding-top:8px;} .ledger__cell{flex-basis:42%;} .ledger__cell:nth-child(3){border-left:none;padding-left:0;} }

  /* PROBLEMA */
  .problem{background:var(--pine);color:var(--paper);padding:78px 0;}
  .problem__in{max-width:900px;}
  .problem .eyebrow{color:#D8B784;}
  .problem__q{font-family:var(--display);font-size:clamp(1.7rem,3.3vw,2.5rem);font-weight:500;line-height:1.22;margin-top:22px;letter-spacing:-.01em;}
  .problem__q b{color:#fff;font-weight:600;}
  .problem__list{margin-top:30px;display:flex;flex-wrap:wrap;gap:12px;}
  .chip{border:1px solid rgba(255,255,255,.28);color:#E8ECF3;padding:8px 16px;border-radius:999px;font-size:.92rem;font-weight:500;}

  /* COMO FUNCIONA */
  .how{padding:88px 0;}
  .how__grid{display:grid;grid-template-columns:.82fr 1.18fr;gap:60px;align-items:center;}
  .how__figure{position:relative;border-radius:6px;overflow:hidden;box-shadow:0 24px 55px -34px rgba(20,34,56,.5);}
  .how__figure img{width:100%;aspect-ratio:3/4;object-fit:cover;object-position:center 18%;}
  .how__figure::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,transparent 55%,rgba(20,34,56,.32));}
  .how__head{margin-bottom:8px;}
  .how__title{font-size:clamp(1.9rem,3.4vw,2.6rem);margin-top:14px;}
  .steps{margin-top:34px;display:flex;flex-direction:column;}
  .step{display:grid;grid-template-columns:auto 1fr;gap:22px;padding:22px 0;border-top:1px solid var(--line);align-items:baseline;}
  .step:last-child{border-bottom:1px solid var(--line);}
  .step__n{font-family:var(--display);font-size:1.05rem;font-weight:600;color:var(--brass);letter-spacing:.02em;}
  .step__t{font-family:var(--display);font-size:1.32rem;font-weight:600;line-height:1.2;}
  .step__d{margin-top:6px;color:var(--ink-soft);font-size:1.02rem;}
  .how__close{margin-top:30px;font-family:var(--display);font-style:italic;font-size:1.3rem;color:var(--pine);}

  /* POR QUE */
  .why{background:var(--kraft);padding:84px 0;}
  .why__head{max-width:640px;margin-bottom:44px;}
  .why__title{font-size:clamp(1.9rem,3.4vw,2.6rem);margin-top:14px;}
  .why__title i{font-style:italic;color:var(--brass);}
  .why__grid{display:flex;flex-wrap:wrap;gap:26px;}
  .card{flex:1 1 260px;background:var(--paper-2);border:1px solid var(--line);border-radius:6px;padding:28px 26px;}
  .card__k{font-family:var(--display);font-size:1.55rem;font-weight:600;color:var(--pine);}
  .card__t{margin-top:14px;font-family:var(--display);font-size:1.22rem;font-weight:600;}
  .card__d{margin-top:8px;color:var(--ink-soft);font-size:.98rem;line-height:1.5;}
  @media(max-width:760px){ .why__grid{flex-direction:column;} }

  /* ESCOPO / MENU */
  .scope{padding:88px 0;}
  .scope__grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:56px;align-items:start;}
  .scope__title{font-size:clamp(1.9rem,3.4vw,2.6rem);margin-top:14px;}
  .scope__note{margin-top:22px;color:var(--ink-soft);font-size:1.08rem;line-height:1.55;max-width:38ch;}
  .menu{border-top:2px solid var(--ink);}
  .menu__row{display:flex;align-items:baseline;gap:6px;padding:19px 0;border-bottom:1px solid var(--line);}
  .menu__name{font-family:var(--display);font-size:1.35rem;font-weight:600;white-space:nowrap;}
  .menu__lead{flex:1;border-bottom:2px dotted var(--line);transform:translateY(-5px);}
  .menu__meta{font-size:.82rem;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--brass);white-space:nowrap;}

  /* CTA FINAL */
  .final{background:var(--pine);color:var(--paper);padding:86px 0;}
  .final__grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start;}
  .final .eyebrow{color:#D8B784;}
  .final__title{font-size:clamp(2rem,3.8vw,2.9rem);font-weight:600;margin-top:18px;color:#fff;}
  .final__sub{margin-top:20px;color:#C6D2E4;font-size:1.1rem;max-width:36ch;line-height:1.5;}
  .final__wa{margin-top:30px;}
  .final__proof{margin-top:20px;display:flex;align-items:center;gap:9px;font-size:.92rem;color:#B9C4D8;}
  .final__proof .stars{color:var(--brass-lt);letter-spacing:2px;font-size:1rem;}
  .form{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.16);border-radius:10px;padding:28px;}
  .field{margin-bottom:16px;}
  .field:last-of-type{margin-bottom:22px;}
  .field label{display:block;font-size:.78rem;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:#B9C4D8;margin-bottom:7px;}
  .field input,.field textarea{
    width:100%;font-family:var(--body);font-size:1rem;color:#fff;
    background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.2);
    border-radius:6px;padding:12px 14px;transition:border-color .15s ease,background .15s ease;
  }
  .field input::placeholder,.field textarea::placeholder{color:rgba(255,255,255,.4);}
  .field input:focus,.field textarea:focus{outline:none;border-color:#C7A66A;background:rgba(255,255,255,.08);}
  .field textarea{resize:vertical;min-height:88px;}
  .form .btn{width:100%;justify-content:center;background:#fff;color:var(--pine);}
  .form .btn:hover{background:var(--kraft);}
  .form__hint{margin-top:14px;font-size:.82rem;color:#93A4BE;text-align:center;}

  /* FOOTER */
  .foot{background:var(--pine-2);color:#A9B6C9;padding:46px 0;}
  .foot__in{display:flex;flex-wrap:wrap;gap:18px;justify-content:space-between;align-items:center;}
  .foot__brand{font-family:var(--display);font-size:1.15rem;color:#fff;font-weight:600;}
  .foot__brand span{color:#C7A66A;}
  .foot__meta{font-size:.86rem;line-height:1.7;}
  .foot__meta b{color:#DCE4F0;font-weight:600;}

  /* reveal */
  .rv{opacity:1;transform:none;}
  html.js .rv{opacity:0;transform:translateY(14px);transition:opacity .7s ease,transform .7s ease;}
  html.js .rv.in{opacity:1;transform:none;}

  @media(max-width:900px){
    .hero__grid,.how__grid,.scope__grid,.final__grid{grid-template-columns:1fr;gap:44px;}
    .how__figure{max-width:420px;}
    .hero{padding:52px 0 64px;}
    .figure__tag{left:16px;}
  }
  @media(prefers-reduced-motion:reduce){
    html{scroll-behavior:auto;}
    html.js .rv{opacity:1;transform:none;transition:none;}
    *{transition:none !important;}
  }

  /* founder-led additions */
  .brand{display:flex;align-items:baseline;gap:8px;text-decoration:none;}
  .brand__ph{font-family:var(--display);font-weight:600;font-size:1.22rem;color:var(--ink);letter-spacing:-.02em;}
  .brand__tag{font-family:var(--body);font-size:.6rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--brass);border:1px solid var(--line);padding:2px 7px;border-radius:4px;}
  .hero__by{margin-top:26px;display:flex;align-items:flex-start;gap:11px;font-size:.94rem;color:var(--ink-soft);max-width:46ch;line-height:1.45;}
  .hero__by .dot{width:6px;height:6px;border-radius:50%;background:var(--brass);flex:none;margin-top:7px;}
  .hero__by b{color:var(--ink);font-weight:600;}
  .about{background:var(--kraft);padding:84px 0;}
  .about__grid{display:grid;grid-template-columns:.82fr 1.18fr;gap:54px;align-items:center;}
  .about__figure{position:relative;border-radius:6px;overflow:hidden;box-shadow:0 24px 55px -34px rgba(20,34,56,.5);}
  .about__figure img{width:100%;aspect-ratio:3/4;object-fit:cover;object-position:center 16%;}
  .about__title{font-size:clamp(1.9rem,3.4vw,2.55rem);margin-top:14px;}
  .about__title i{font-style:italic;color:var(--brass);}
  .about__p{margin-top:20px;color:var(--ink-soft);font-size:1.05rem;line-height:1.6;}
  .about .ledger{margin-top:32px;}
  .howx__wrap{max-width:760px;}
  @media(max-width:900px){ .about__grid{grid-template-columns:1fr;gap:40px;} .about__figure{max-width:420px;} }
.hero__title,.brand,.brand__ph,.foot__brand,.problem__q,.step__n,.step__t,.card__k,.card__t,.menu__name,.ledger__num{font-weight:400 !important;}
.nav .brand{display:inline-flex;flex-direction:column;align-items:flex-start;gap:0;line-height:1;text-decoration:none;}.nav .brand__ph{font-family:var(--display);font-weight:400;font-size:1.55rem;color:var(--ink);letter-spacing:.01em;}.nav .brand__tagline{font-family:var(--body);font-size:.58rem;font-weight:500;letter-spacing:.2em;text-transform:uppercase;color:var(--brass);margin-top:6px;white-space:nowrap;}.about__sign{margin-top:24px;font-family:var(--display);font-size:1.4rem;color:var(--ink);}.about__role{margin-top:4px;font-size:.9rem;color:var(--ink-soft);letter-spacing:.01em;}.hero__media{position:relative;}.hero__media::after{content:"";position:absolute;right:-18px;bottom:-18px;width:58%;height:52%;background:#1C2E4A;border-radius:6px;z-index:0;}.carousel{position:relative;z-index:1;border-radius:6px;overflow:hidden;box-shadow:0 26px 60px -34px rgba(20,34,56,.6);aspect-ratio:4/5;background:#0e1622;}.cimg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:0;transition:opacity 1.1s ease;}.cimg.is-active{opacity:1;}.cdots{position:absolute;left:0;right:0;bottom:14px;display:flex;justify-content:center;gap:8px;z-index:2;}.cdot{width:7px;height:7px;border-radius:50%;background:rgba(246,242,234,.55);cursor:pointer;transition:background .3s,transform .3s;}.cdot.is-active{background:var(--brass);transform:scale(1.25);}@media(max-width:900px){.hero__media{margin-top:34px;max-width:520px;}}.nav .brand{flex-direction:row;align-items:center;gap:11px;}.brand__txt{display:flex;flex-direction:column;align-items:flex-start;}.maplogo{flex:none;display:block;}.field2{display:grid;grid-template-columns:1fr 1fr;gap:12px;}.form select{width:100%;font:inherit;font-size:.95rem;padding:11px 13px;border-radius:8px;border:1px solid rgba(246,242,234,.22);background:rgba(255,255,255,.06);color:#F4F1EA;appearance:none;}.form select:focus{outline:none;border-color:var(--brass);}.form select option{color:#1f2430;}.form input[type=date]{color-scheme:dark;}@media(max-width:560px){.field2{grid-template-columns:1fr;}}
.nav__links{display:flex;gap:22px;margin-left:auto;margin-right:26px;align-items:center;}.nav__links a{display:inline-block;padding:4px 11px;font-size:.86rem;color:var(--ink-soft);text-decoration:none;letter-spacing:.01em;white-space:nowrap;}.nav__links a:hover{color:var(--brass);}@media(max-width:1000px){.nav__links{display:none;}}

/* ---- páginas internas ---- */
.pg-hero{padding:132px 0 48px;background:var(--paper);}
.pg-hero .eyebrow{display:block;margin-bottom:16px;}
.pg-title{font-family:var(--display);font-weight:400;font-size:clamp(2.2rem,4.6vw,3.6rem);line-height:1.1;color:var(--ink);max-width:26ch;}
.pg-title i{font-style:italic;color:var(--brass);}
.pg-lead{margin-top:22px;font-size:1.1rem;line-height:1.65;color:var(--ink-soft);max-width:62ch;}
.pg-body{padding:10px 0 70px;}
.prose{max-width:70ch;}
.prose h2{font-family:var(--display);font-weight:400;font-size:1.9rem;color:var(--ink);margin:44px 0 12px;}
.prose h3{font-size:1.15rem;color:var(--ink);margin:28px 0 8px;font-weight:600;}
.prose p{margin:0 0 14px;line-height:1.75;color:var(--ink-soft);}
.prose ul{margin:0 0 16px;padding-left:0;list-style:none;}
.prose li{position:relative;padding-left:22px;margin-bottom:8px;line-height:1.65;color:var(--ink-soft);}
.prose li:before{content:'';position:absolute;left:3px;top:11px;width:5px;height:5px;border-radius:50%;background:var(--brass);}
.prose strong{color:var(--ink);font-weight:600;}
.prose table{width:100%;border-collapse:collapse;margin:18px 0 22px;font-size:.95rem;}
.prose th,.prose td{border:1px solid var(--line);padding:10px 12px;text-align:left;}
.prose th{background:var(--kraft);color:var(--ink);font-size:.8rem;letter-spacing:.06em;text-transform:uppercase;}
.callout{background:var(--kraft);border-left:3px solid var(--brass);border-radius:4px;padding:18px 20px;margin:22px 0;}
.callout p{margin:0;color:var(--ink);}
.gal{display:grid;grid-template-columns:1fr 1fr 1fr;gap:12px;margin:26px 0 6px;}
.gal img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:6px;display:block;}
.cta-band{background:var(--navy);border-radius:8px;padding:34px 36px;margin:40px 0 0;color:#F4F1EA;}
.cta-band h3{font-family:var(--display);font-weight:400;font-size:1.7rem;color:#fff;margin-bottom:8px;}
.cta-band p{color:#C4CBD6;margin-bottom:18px;max-width:52ch;}
.faq{margin-top:14px;}
.faq details{border-bottom:1px solid var(--line);padding:14px 0;}
.faq summary{cursor:pointer;font-weight:600;color:var(--ink);list-style:none;font-size:1.02rem;}
.faq summary::-webkit-details-marker{display:none;}
.faq summary:before{content:'+';color:var(--brass);margin-right:10px;font-weight:700;}
.faq details[open] summary:before{content:'–';}
.faq p{margin:10px 0 0;color:var(--ink-soft);line-height:1.7;}
.crumb{font-size:.82rem;color:var(--ink-soft);margin-bottom:18px;}
.crumb a{color:var(--brass);text-decoration:none;}
.cards3{display:grid;grid-template-columns:1fr 1fr 1fr;gap:16px;margin-top:26px;}
.pcard{border:1px solid var(--line);border-radius:8px;padding:22px;background:var(--paper-2);text-decoration:none;display:block;transition:.15s;}
.pcard:hover{border-color:var(--brass);transform:translateY(-2px);}
.pcard .pk{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--brass);font-weight:600;}
.pcard .pt{font-family:var(--display);font-size:1.3rem;color:var(--ink);margin:6px 0 8px;}
.pcard .pd{font-size:.92rem;color:var(--ink-soft);line-height:1.55;}
.post-meta{font-size:.85rem;color:var(--ink-soft);margin-top:10px;}
.post-list{margin-top:8px;}
.post-item{border-bottom:1px solid var(--line);padding:26px 0;}
.post-item a{text-decoration:none;}
.post-item .pt{font-family:var(--display);font-size:1.6rem;color:var(--ink);line-height:1.25;}
.post-item .pd{color:var(--ink-soft);margin-top:8px;line-height:1.6;}
@media(max-width:820px){.cards3,.gal{grid-template-columns:1fr;}.gal{grid-template-columns:1fr 1fr;}}